September 4, the press conference of the 13th China·Shaanxi (Luochuan) International Apple Expo was held in Yan'an. The current fruit fair is sponsored by China Agricultural Products Market Association, China Apple Industry Association, China Fruit Circulation Association, China Agricultural Machinery Circulation Association, National Apple Industry Technology System, and this Expo is undertook by Yan'an Fruit Industry Association, Luochuan Apple Industry Association, Luochuan Apple Investment and Development Co., Ltd. and Asia Fruits (Shanghai) Enterprise Management Co., Ltd.

It is reported that the 13th Fruit Fair will be held at the International Convention and Exhibition Center of Luochuan Apple Industrial Park from September 26 to 28. The exhibition area is 20,000 square meters, with more than 200 booths, and more than 300 buyers will be invited to purchase on-site.

The theme of this exhibition is "High-quality development and digital marketing of the Apple industry", which aims to implement the new development concept, promote the high-quality development of the industry, enhance the core competitiveness of the Apple industry, and expand the brand influence and reputation of Yan'an Apple and Luochuan Apple , to help fruit farmers increase income and revitalize the countryside. By then, there will be activities such as the launching ceremony of the Apple Expo, the Apple E-commerce Carnival Week, the Fruit Digital Marketing Cloud Summit and the Cloud Negotiation of Production and Marketing Matching, the Exhibition to celebrate the harvest, the Fruit Production and Marketing Matching Summit, and the Matchmaking Meeting for Investment Promotion Projects.

At the same time, this Fruit Fair instead traditional exhibitions by combination of online and offline displays. It will be divided into two modules, online and offline, and will carry out more than 20 series of activities. It is a grand event with fruit as the media, market-led, government-arranged stage, and economic and trade developing.

It is understood that there are eight exhibition areas in this Expo, namely Yan'an and Luochuan Apple Exhibition Area, Shaanxi Apple Exhibition Area, National Apple Exhibition Area, E-commerce Platform Exhibition Area, Apple Industry Chain Equipment Technology Exhibition Area, and Orchard Machinery Exhibition area, advanced agricultural technology exhibition area, folk culture exhibition. Till September 3, 2020, a total of 186 exhibitors have been collected, including 121 exhibiting enterprises in the city and 65 exhibiting enterprises outside the city. Currently, companies are still consulting on participating in the exhibition, and it is expected that more than 230 participating companies will be exhibited.