Recently, the overall sales of Apple are not prosperous, understand the market dynamics as follows:

1. Apple gift box sales are gradually increasing. Independent brand packaging gift boxes are gradually increasing, and the styles are also increasing. Relatively speaking, there are more types of independent brand packaging in the eastern region.

2. Apples in the east and west are falling in price, with a price cut of about 0.2-0.3 yuan/jin. Shipments in Anhui and Henan are relatively fast, and most of them are self-invented. Fruit farmers and fruit merchants are worried about the fall in prices after the holiday and are actively shipping. Processing export companies now have orders but no containers. Apples are mostly exported to Southeast Asian countries and regions.

3. The quality of e-commerce delivery is low. Group purchase price in a certain community: Wanglin apple 7.5 yuan/kg, Aksu apple 7.5 yuan/kg, world number one apple 7.99 yuan/piece, Xinjiang milk apple 4.5 yuan/kg, Tianshui Huaniu apple 5.47 yuan/kg, Sichuan Chou apple 2.9 yuan Yuan/jin. Sales at low prices are significantly faster. (The above data comes from a community group buying website)

4. Futures situation: Due to the outbreak of the epidemic again, coupled with the influence of factors such as consumption power has not yet recovered, more alternative fruits have seized the apple market, and the quality of new fruits is not good, the sales and consumption of apples are not smooth. Apple futures will not be until the Spring Festival in the short term It is expected that prices will remain at a low level, lacking upward momentum. As of press time, Apple's consecutive price was 6010.00, a record low.